SHLOMIT ATZABA
2023
About the project
Empowering Automation:
Research and Interface Design
for TRACK SaaS Platform
This project was designed within the framework
of “Rinat Hadar studio”.
of “Rinat Hadar studio”.
This project was designed within the framework of “Rinat Hadar studio”.
My part of this project was to do the animation for Shlomit Atzaba’s brand. I Designed and animated a video for her branding book, also, I animated a cover video for her website.
Tools I used
Brand Book Animation
Rich Branding:
Unique Screen Movements
by doing the branding book animation I wanted to show how rich was the branding, that’s why I decided to show as many screens as possible, but also, making each screen unique by giving it’s own movement.
Final Video
Play Video
Website Cover
Brand Highlights
& Customer Journey
A website cover is the first thing you see entering a website, I’ts the most important thing the user sees, that’s why we decided to show all of the highlights Shlomit Atzaba’s brand is giving when working with them in each frame.
The ball doing a path symbolizes the process that the customer goes through with the brand to receive that spark (the final product of the brand) at the end.
The ball doing a path symbolizes the process that the customer goes through with the brand to receive that spark (the final product of the brand) at the end.
Final video
Play Video
Thank you!
I hope you enjoy it as much as I did creating it.